21st Century Renaissance Man

Jul 31, 2013

HootSuite

We utilize Hootsuite for our social media management and it is a very powerful tool. Brian Paxton who works with me a Side 2 Integrated Marketing is a certified professional and has been teaching me to utilize better.  Currently I have 10 of my personal social media accounts linked into one screen along with our companies and clients feeds as well.

The great thing about it is it gives you a unified "overhead view" of all your social media and allows you to manage and track a plethora of data.  It also helps us track the pulse of our clients customers and react quickly to hot trends.

I think we have only scratched the surface of what we can do with Hootsuite but already it has become a valuable tool in our belt for reputation management, social media campaigns and more.

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